Turnkey Website For Next-gen Online Fitness School

Client :

Girl Fit Method

Services Provided:

Website Design

Website Development

 

Website design for fitness business

The brief

Girls Fit Method is an Australia-based fitness school that used tailored programming for each client’s specific goals and circumstances to ensure they achieved the desired results.

As the client base started to expand, they wanted to shift the entire program online. For this purpose, they needed a robust website, a sales system, and a comprehensive CMS to track client progress.

Challenge

They approached us to create the website and an entire system for lead generation pipeline, sales, and client management system.

Website design for fitness business

Solution

As with all of our projects, we initiated the process with a hands-on and highly collaborative Discovery session involving the GFM Team. This comprehensive session granted us valuable insight into GFM’s business history, operational methodologies, and their visionary aspirations for future growth across the online fitness niche, digital landscape, and marketing domains.

Our in-depth research unearthed a plethora of possibilities in terms of User Experience (UX) and innovative design concepts. Additionally, we identified significant opportunities to streamline crucial business processes, particularly those linked to client onboarding procedures and the efficient delivery of fitness sessions.

Drawing upon our findings, we set out to design and develop a website that seamlessly embodied GFM’s core values and objectives. The website was thoughtfully crafted to integrate visually engaging imagery showcasing real-life success stories and tangible results. We also prioritized user convenience by implementing intuitive application options, allowing prospective clients to effortlessly select, click, and choose their preferred session dates and times.

Upon completing the meticulous design and development phase, we subjected the website to a rigorous round of testing to ensure its optimal functionality and user-friendliness. Once these tests yielded successful outcomes, we officially launched the website. This pivotal moment marked the commencement of our ongoing journey with GFM, wherein we actively monitored the initial stages of the website’s performance, strategized for sustained success, and devised contingency plans for potential challenges.

Website design for fitness business

Result

GFM launched successfully in March 2020. The digital experience glimpsed strong initial sales and praised feedback from their customers and the industry.

Thanks to HU Digital Labs’s effort, our new website managed to generate (undisclosed) leads from the web traffic alone. The team was acquainted, flexible, and were great in conveying the strategy, creativity, and optimization. In the end, they managed to create a quality Digital solution for us.

Website design for fitness business

Responsive Across all the devices. 

Client Testimonial

GFM’s partnership with HU Digital Labs signified how today’s specialists get the job done: they are a team of highly skilled individuals collaborating with clarity and creativity – to achieve a common mission together. We recommend HU Digital Labs to anyone who wants to transform their business with a digital experience. they are a transparent and professional team. HU Digital Labs knows how to over-deliver what is demanded.

Natasha Wakefield
Founder GFM

Ready to talk?

Let’s create something great together!